Following the explosion of "China Travel", "China Hotel attracts foreigners" has become a hot topic, attracting widespread media attention. Recently, when CCTV News and other media went to the front line of the hotel to interview foreign guests about their stay experience, Jinjiang Hotel has been praised by foreigners for its quality service and a series of thoughtful measures to accurately capture the needs of foreign guests, becoming the "super spokesperson" of Chinese hotels.

In the lobby of Campanile Hotel Shanghai Jing'an, Mottet Laurent from France told CCTV News reporters about his surprise experience staying in a Jinjiang hotel.

"The staff of Campanile Hotel are very friendly and can communicate in English without barriers. The hotel lobby and guest rooms are very warm, and the restaurant dishes are also very tasty. In particular, the delivery robot can deliver takeout directly to the guest room. I feel the convenience brought by the intelligent application of Chinese hotels. Amazing!"

Picture 1.png The general manager of the store introduced that as my country's "visa-free" circle of friends continues to grow, the number of foreign guest orders from January to July this year increased by more than 485% compared with June to December last year, accounting for nearly 40% of the total source of customers. In order to attract more foreign guests, the hotel has added detailed Chinese and English introductions on all overseas booking platforms, especially the content of scenic spot travel guides, and detailed details such as the time required for shared bicycle riding; at the same time, the original scenic spot information in the store has been updated to bilingual versions in Chinese and English; it also pays attention to the English speaking ability of hotel applicants. There are currently two service staff with level 8 English majors who can communicate efficiently with foreign guests.

Campanile Hotel Beijing South Station Lize Financial District Branch is also favored by foreign guests. The number of foreign guests received by the hotel this summer has increased by more than 5 times compared with the same period last year. On the day of the interview by the China News Service, a group of 30 foreign guests happened to come to the store for dinner. The person in charge of the travel agency said that when they visited the hotel in the early stage, they found that the lobby atmosphere and restaurant bar configuration of Campanile Hotel were more popular with foreign guests, and the hotel's mixed Chinese and Western dining was more suitable for the needs of foreign guests. "The hotel not only provides Chinese specialties such as Kung Pao Chicken, Stir-fried Beef Fillet with King Oyster Mushrooms, and Scrambled Eggs with Tomatoes, but also caters to the taste habits of foreign guests and provides Western dishes such as salads and fried potato wedges. After the meal, you can also have a cup of coffee or a drink at the restaurant bar."

Picture 2.png The butler service launched by the store for foreign guests is also widely praised. Before foreign guests check in, the butler will send an English text message to inform the hotel location in advance and ask about special needs, including whether the air conditioner needs to be turned on in advance, whether there are children who need to install guardrails, etc. Foreign guests who cannot be contacted through text messages will receive an English welcome letter when checking in, which details the hotel breakfast and supper time, the location of the laundry room, and how to call the front desk. In addition, the butler will also assist foreign guests in booking taxis and tickets for attractions.

China Tourism News reporters met the Ethan family who came to Shanghai from Canada for vacation during the summer vacation at Jinjiang Metropolo Classic Shanghai Nanjing Road Pedestrian Street Bund New Town Hotel. After breakfast every day, they will take their favorite freshly ground coffee out of the house like other guests. When they return every afternoon, they can taste the hotel's summer special drink "Old Shanghai Iced Mung Bean Soup" for free. In Ethan's opinion, although it is a small thing, the hotel thought of it, and the experience is very good. "There is also a treasure box in the hotel lobby, which contains practical items such as mosquito repellent, Band-Aids, earplugs, etc., which reflects the hotel's attention to guests, which is relatively rare in other countries." Here, Ethan even learned to scan the code to start the washing machine and dryer.

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"The hotel I live in has a long history. The gym was converted from a wine cellar in the 1930s, and the wine barrels of that year are still preserved in it." Ethan excitedly shared that he took his children to participate in the hotel's customized city walking stamp collection activity. "If it weren't for the hotel's guidance, we wouldn't know that there are so many fun places in Shanghai."

Guangzhou's Vienna International Hotel Guangzhou Railway Station Sanyuanli Subway Station Branch has an average daily foreign guest source of nearly 30% since the beginning of this year. Considering that foreign guests need to "adjust to the time difference" when they first arrive in China, the hotel has specially extended the breakfast time to 10:30; most of the foreign guests in this store are engaged in trade work, and the hotel has specially prepared an area for storing guests' goods, and can assist in signing for packages and delivering them to the guest rooms as needed; the various health-preserving welcome teas provided by the hotel every day have also successfully attracted foreign guests, who actively asked the hotel to help them buy them; many foreign guests do not know how to use taxi apps, and after the foreign guests check out, the front desk will actively ask about the next stop and help them take a taxi. By providing full-process service care, the hotel has received many good reviews from foreign guests in various booking channels.

Image 4.png Puttinger Gerhard from Zurich, Switzerland, often travels to Liaoyang on business, and has chosen to stay at the Lavande Hotel Liaoyang City Center Branch many times. Every time Puttinger Gerhard goes out for leisure, the front desk will carefully plan the day's tour route for him and recommend special food shops. He praised this highly, and before leaving, he specially gave chocolates to the hotel staff to express his gratitude.

Since March this year, Jinjiang Hotels (China) has been committed to providing excellent services and has fully implemented the "Old Friend Plan" in more than 10,000 hotels across the country, requiring hotels to welcome every guest like an old friend and comprehensively improve the consumer experience. This is also one of the "secrets" to successfully attract foreign friends. With the unique charm and excellent quality of its diversified brands, Jinjiang Hotels has shown strong appeal in the international tourism market.